Ready when you are... Fujifilm prides itself in making cameras for every type of consumer, whether they are an aspiring professional or a fuss-free happy snapper. Behind every Fujifilm camera is the guarantee of stunning image quality. Available in a choice of either Matt Black or Brushed Silver, the slim, stylish FinePix J100 slips effortlessly into your purse or pocket and goes everywhere with ease. 10 megapixels CCD sensor Fujinon 5x optical zoom 2.7-inch LCD monitor Selectable sensitivity up to ISO 3200* 24MB internal memory 640 x 480 movie capture with monaural sound 13 selectable scene positions No fuss controls The layout of buttons has been designed so that the camera body remains uncluttered and can be operated easily with one hand. Featuring explanations for each shooting mode, scene position, and control setting, the interface is designed to take the guesswork out of selecting camera settings. All-in-all the FinePix J100 is so easy to operate that even the youngest members of the family will be able to use it with minimal instruction. . 5x Optical zoom Incorporating a 5x optical zoom, the FinePix J110w allows you to move in close to your subject at the touch of a button; letting you enjoy a range of picture-taking options, from atmospheric wide-angle scenes to dramatic close-ups.     High resolution 2.7-inch LCD screen The FinePix J100 features a large high-resolution 2.7-inch, 230,000 pixel LCD screen, which has a reinforced glass coating for scratch-free durability. In addition, the LCD screen is coated with anti-glare materials to increase visibility when framing or reviewing images in bright sunlight, which means that sharing your images with others is easier than ever before.   Convenient xD , SD and SDHC compatibility The FinePix J100w features an xD/SD compatible slot, allowing the use of either xD Picture Card, SD or SDHC media to store and transfer your photos. This will give you the flexibility to buy the card you want, use cards from previous cameras, or choose the media that fits with your other desktop devices like laptops, PDAs or card readers.   Internal Memory The FinePix J100 makes it possible for you to get that picture even if your memory card is full. The 24MB internal memory built into this compact ensures that you will never have to miss that special shot. Think of it as your internal insurance policy for photo opportunities. With that said, the main storage for images on the FinePix J100 should be an additional SD card, which will allow you to accommodate almost as many images as you like.